Email marketing still winning, say benchmarks
Have you been investing in email marketing for some time now, or maybe recently? Good, because the marketing results from the email channel keep getting better. New figures from the DMA in the US show...
View ArticleEmail marketing engagement: DMA's EEC and Epsilon release Q2 2012 email...
The USA DMA’s EEC and Espilon have released the Q2 2012 report called “Q2 2012 North America Email Trends and Benchmarks ” which includes email marketing engagement from 7.3 billion emails sent by...
View ArticleDMA UK releases National client email report 2015
In the National client email report 2015, DMA UK highlights the importance of email for online marketing. One of the most important statistics: Email ROI increases 53% to £38 compared to 2013 thanks to...
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